DRAGON BALL SUPER BUILDS MOMENTUM IN THE UK

Licensing / Merchandising, TV/Digital/DVD

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Toei Animation Mar. 15, 2020

With the Dragon Ball Super series launched on Pop in the UK last July, the property is quickly gaining ground there. The series is now the #1 boys TV show on Pop. On the merchandising side, the BANDAI figurines are experiencing great success. The range is selling very well in Smyths Toys (#1 toy retailer in the UK), and will be available shortly in Argos, B&M and Game stores. To support this success, a Dragon Ball Super consumer Tour organized by Bandai will take place in March. A Dragon Ball Super inflatable cube will be settled on malls car parks across the UK. Inside of it, customers will be invited to take part to various Dragon Ball Super entertaining activities. The Tour will start from March 7th and end on March 29th (locations : Liverpool, Manchester, London, Bristol).