From November 17, 2026, through the end of January 2027, Toei Animation Europe and Rinascente are bringing the world of Dragon Ball to the heart of Rome with an exclusive pop-up store at the iconic Rinascente Roma Via del Tritone department store.
This special retail experience invites fans to discover a wide selection of official merchandise, collectibles and exclusive products from Toei Animation, Bandai, Bandai Spirits, Tamashii Nations and other Japanese licensees.
Visitors will also enjoy five life-size statues of iconic Dragon Ball characters, including two displayed in Italy for the very first time, alongside dedicated photo opportunities and a Bandai Namco Entertainment gaming corner featuring DRAGON BALL: Sparking! ZERO.
Taking place throughout the Christmas holiday season, this initiative offers fans and families a unique opportunity to immerse themselves in Goku’s universe while celebrating the franchise’s enduring popularity in Italy.
The pop-up store also coincides with the arrival of Dragon Ball Super: Beerus on Disney+, Netflix, Anime Generation and Crunchyroll, as well as the Italian-dubbed television premiere of Dragon Ball DAIMA on Italia 2.
