DRAGON BALL SETTLES IN EL CORTE INGLES STORES

Licensing / Merchandising

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Toei Animation Apr. 15, 2019

From May 20th to June 9th, DRAGON BALL pushes EL CORTE INGLES’ doors in Spain. The franchise will be highlighted in 55 stores of the biggest department store group in Europe. Dedicated corners will be implemented, putting in the spotlight on DRAGON BALL / DRAGON BALL Z / DRAGON BALL SUPER products. Among those 55 stores, 9 will be selected to bring in special activities : special decoration will be put inside those stores, and various activities will be proposed (photocall, costume appearances, goodies distribution, video game pods,…).